TECH, POLITICS DOMINATE BLOGOSPHERE
Despite making inroads into the mainstream, the most influential blogs are often forums for discussing technology and political trends, according to a new study.
A research project by public relations firm Edelman and blog search engine Technorati ranked the 10 most influential blogs in five markets. In the U.S., four of the top blogs were tech related and four were devoted to political passions on the left and right. (Boing Boing, another blog deemed "most influential," covers society and culture with a heavy dose of tech trends.)
To rank a blog's status, the study relied on Technorati's system of tallying a blog's unique in-bound links from other blogs as a proxy for influence. By this measure, techy site Engadget ranked the most influential. The site is part of the AOL-owned Weblogs network. Boing Boing and Gizmodo, another gadgets blog, follow. Other top 10 blogs include The Huffington Post, Daily Kos and TechCrunch.
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A research project by public relations firm Edelman and blog search engine Technorati ranked the 10 most influential blogs in five markets. In the U.S., four of the top blogs were tech related and four were devoted to political passions on the left and right. (Boing Boing, another blog deemed "most influential," covers society and culture with a heavy dose of tech trends.)
To rank a blog's status, the study relied on Technorati's system of tallying a blog's unique in-bound links from other blogs as a proxy for influence. By this measure, techy site Engadget ranked the most influential. The site is part of the AOL-owned Weblogs network. Boing Boing and Gizmodo, another gadgets blog, follow. Other top 10 blogs include The Huffington Post, Daily Kos and TechCrunch.
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